How To Create A Superior Tablet Banking App
"Tablet use in the United States is expected to more than double over the coming year, from its current base of 16 million consumers, according to a Mobile Banking, Smartphone and Tablet Forecast: 2011-2016 report from Javelin Strategy and Research. The Pleasanton, Calif.-based firm also projects that by 2016, 40% of U.S. mobile consumers, or 87 million people, will own a tablet.
Considering the enormity of these numbers, including a tablet-specific application in their mobile offerings should be a no-brainer for banks, especially since mobile banking users are prevalent among early tablet adopters, asserts Mary Monahan, EVP and research director at Javelin. However, she warned, 'Just porting over a smartphone app to a tablet doesn't count as a tablet-specific offering.'"
Canada's First Mobile Banking App Comes to the iPad
"CIBC introduces a Mobile Banking App designed specifically for iPad users. CIBC, the first bank in Canada to deliver a mobile banking app in 2010, today announced the launch of a Mobile Banking App designed specifically for the iPad.
Today's launch makes CIBC the first major bank in Canada to deliver a native iPad mobile banking app, building on CIBC's leadership in mobile financial services. The app enables CIBC clients to bank on their iPad using new interactive graphics and visuals, and leverages the full screen and capabilities of the iPad."
CIBC launches mobile banking app for iPad
"Canadian banks of hopping on the mobile banking app train. The last stat to be released was from last November that showed 35% of Canadians surveyed have done some banking on their mobile device, but security was still an issue. Most banks (CIBC, RBC, ING, TD, HSBC, Desjardins, BMO) have an app that does basic features such as finding an ATM, bill payment, transfer funds, account status."